Independent opportunity research · Nassau County & North Florida324-204-2981
Think AmeliaOpportunity Research Institute
Focus areas Succession & AcquisitionHome & Property ServicesAging EconomyGrowth CorridorsCoastal EconomyAI-Native Operations
Nassau County · Amelia Island · Greater Jacksonville

The opportunities are here. Most people never do the work to see them.

Think Amelia is an independent research institute for small and mid-sized business opportunity in Northeast Florida. We find the gaps, test them against hard numbers, and structure them into businesses with real margins, real moats and a clear path to exit.

Study area · schematic
ST. MARYS RIVER NASSAU RIVER Hilliard Callahan Yulee Fernandina Jacksonville → AMELIA ISLAND ATLANTIC
Not to scale. Primary study area: Nassau County. Secondary: Duval County.
Research agenda

Current work

Every thesis we publish starts as a question about a local market, and it has to survive our full method before we call it an opportunity.

Lead thesis

Main Street’s succession gap: the owner-operated businesses with no plan for what comes next

Many profitable trades and service firms in Northeast Florida are run by owners nearing retirement who have no successor and no exit plan. We map which categories carry the most succession risk, what those businesses are actually worth, and which structures (owner-stays-on, seller financing, buy-and-build) let a sale close without leaving value on the table.

Program: Succession & Acquisition · Status: In progress
  • Working thesis

    Water, roofs and the Florida climate: home-services categories with recurring, non-optional demand

    Home & Property Services · In progress
  • Working thesis

    The family-administration economy: what households need when a parent can no longer manage alone

    Aging Economy · In progress
  • Market scan

    Following the rooftops: service gaps along the SR-200 and US-17 growth corridors

    Growth Corridors · In progress
  • Field note

    Ten hours a week back: where AI replaces admin work in businesses with 5 to 50 employees

    AI-Native Operations · In progress
By the numbers

A county growing faster than its businesses can keep up with

104,376Nassau County residents, July 2024 estimate
+15.5%Population growth from the April 2020 base to July 2024
24.3%Share of residents aged 65 and over
Nassau County population (Census estimates)
90,356Apr 2020 101,501Jul 2023 104,376Jul 2024

Source: U.S. Census Bureau, QuickFacts, Nassau County, Florida, Vintage 2024 population estimates. census.gov/quickfacts

Research programs

Six places we look first

Each program is a standing area of research. We track it continuously, so when an opportunity shows up we already know the market.

P/01

Succession & Acquisition

Finding profitable owner-operated businesses with no exit plan, and structuring transitions where the seller, the buyer and the employees all come out ahead.

P/02

Home & Property Services

Recurring-revenue categories driven by coastal climate, new construction and an aging housing stock: water, envelope, pest, pools and maintenance.

P/03

The Aging Economy

Nearly one in four Nassau residents is 65 or older. We study the services their families will pay for, from care coordination to household administration.

P/04

Growth Corridors

New rooftops arrive before new businesses do. We map where demand is landing in Yulee, along SR-200 and US-17, and north Duval, ahead of the supply.

P/05

Coastal & Visitor Economy

Seasonality, short-term rentals, hospitality labor and the island’s premium consumer. We look for the businesses that win in the off-season, too.

P/06

AI-Native Operations

How a 10-person company runs like a 30-person one. We build and test the automation, intake and back-office systems that make lean businesses possible.

The method

Most consultants stop at the idea. That is where we start.

An opportunity isn’t real until it has cleared the numbers, the competition, the regulations, the operating model and the exit. Every engagement runs through the same eight-stage process, and every stage produces something you can use.

The typical deliverable

  • A SWOT slide and a list of ideas
  • National statistics applied to a local market
  • “Grow your marketing” as the strategy
  • No view on structure, financing or exit

The Think Amelia standard

  • Local demand and competitor mapping, firm by firm
  • Unit economics built from real cost inputs
  • Regulatory and licensing review against current rules
  • Deal structure, operating model and exit thesis
  1. Signal scan

    Demographics, permits, listings, reviews and owner-age data that point to an underserved market.

    Output: Opportunity long list
  2. Demand sizing

    Bottom-up estimate of local buyers, frequency and spend. No borrowed national averages.

    Output: Market model
  3. Competitive map

    Every existing player, their pricing, reputation, capacity and the weak spot in their service.

    Output: Competitor dossier
  4. Unit economics

    Pricing, cost of delivery, labor, customer acquisition cost and margin at three volume levels.

    Output: Financial model
  5. Moat test

    What stops a competitor from copying it: licensing, relationships, data, reviews, contracts or scale.

    Output: Defensibility score
  6. Regulatory review

    Licensing, permitting, insurance and compliance requirements checked against current rules.

    Output: Compliance map
  7. Structure & capital

    Start, buy or partner. Deal terms, seller financing and owner roles that limit cash at risk.

    Output: Deal structure
  8. Operate & exit

    A lean operating model built on systems, plus the buyer profile and exit timeline from day one.

    Output: 5-year playbook
The Opportunity Scorecard

Every idea gets scored before anyone spends a dollar

We rate each opportunity on six factors. A high score on demand alone isn’t enough: an idea with no moat or no path to a buyer doesn’t move forward, however popular it is.

Illustrative example · not a live client score

Gross margin8.4
Defensibility7.8
Owner autonomy7.2
Capital efficiency5.5
Local demand8.8
Exit potential7.6
Dan Streitz, founder of Think Amelia
Dan Streitz, DMDFounder & Director of Research
BS, DePauw University
DMD, Southern Illinois University
FAGD · FICOI · Dental XP Implant Fellowship
Founder

Research led by someone who has built, bought and sold

“No one cares more about your business than you. Our job is to care about the numbers just as much.”

Dan Streitz spent thirteen years building a multi-location healthcare group from the ground up. He opened two locations, acquired and merged six practices into them, built a reputation that grew from zero to nearly 1,000 Google reviews, and exited by selling to his partners. He has also exited multiple startups.

That operating background is the basis for Think Amelia. Dan has done the acquisitions, integrations, hiring, marketing and financial modeling himself, and he has negotiated a sale. He uses AI-driven research and automation to analyze markets at a depth that small businesses have never been able to afford, then turns the findings into businesses built to run on systems instead of the owner’s hours.

13years owning and operating
6acquisitions integrated
~1,000Google reviews, from zero
Multipleexits, including a sale to partners

Dan also holds a Florida real estate license and runs Drop Bear Digital, a practice that helps small businesses with growth and ownership transitions.

Work with us

Bring us a question. We’ll bring back an answer you can act on.

We take on a small number of engagements at a time, so each one gets the full method. Our work is confidential: research we do for a client is never published without their approval.

For owners

Grow, restructure or sell

Find the next stage of growth, prepare the business for a buyer, or plan your own exit on your timeline.

For buyers & investors

Know before you commit

Independent diligence on a local acquisition or market entry, from someone who has operated in the same environment.

For partners & civic leaders

See where the county is heading

Commissioned research on local demand, workforce and service gaps for organizations planning around growth.

Engagement I

Opportunity Brief

One question, answered. A focused analysis of a single market, business or idea, with a go or no-go recommendation and the numbers behind it.

Engagement II

Deep Dive

The full eight-stage method: market model, competitor dossier, financial model, compliance map, deal structure and operating playbook.

Engagement III

Build Partnership

For opportunities we believe in, we stay on through launch or acquisition and help build the systems, team and reporting that let it run.

The Amelia Brief

Our research, in your inbox

A short monthly note on the opportunities, data and shifts we’re tracking across Nassau County and North Florida.

Subscribe by email

Monthly · Unsubscribe anytime